12
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HomeCase StudyMF Organic: Online Furniture Store in 30 Days with CS-Cart

MF Organic: Online Furniture Store in 30 Days with CS-Cart

Furniture Factory Organic” is a Russian manufacturer of high-quality cabinet furniture. The presented models of wardrobes and dressers in the Classic, Rain, Scandic, Renaissance and Scandic Light styles will ideally fit into any interior, complementing it with harmonious solutions and emphasizing the individuality of the space.

Field: Manufacturing and sale of cabinet furniture  
Country: Russia   Website: MF Organic

Client Problem

The client approached us with the task of launching an online store as quickly as possible to sell their products. The main requirements were fast time-to-market and minimal development costs.

In addition to the e-commerce platform, the client wanted a unique logo that would reflect the brand’s core idea — creating quality furniture that blends organically into home interiors.

Main Goals:

  • Install and configure CS-Cart
  • Design the store based on UniTheme2
  • Create a logo and logobook
  • Develop a set of banners for the homepage

What We Did

Installed and Configured the CS-Cart Platform

For store development, we chose CS-Cart Store Builder Plus — a version perfectly suited for launching small and medium-sized stores selling within Russia and CIS countries.

Designed the Сompany Logo

At the client’s request, we created a modern and memorable logo that conveys the company’s values. To ensure consistent use of the brand identity, we also developed a logobook — a guideline for applying the brand across all materials.

These elements became the foundation of the company’s future image and helped them stand out among competitors from the very beginning.

Developed the Design Using the UniTheme Template

The website design was based on a popular solution — the adaptive premium UniTheme2 template. This significantly reduced development time and avoided unnecessary costs. The color palette was coordinated with the new logo to create a cohesive brand image.

Additionally, we prepared banners for the homepage that support the overall style and enhance site perception.

Installed Additional Add-ons

To increase conversion and improve site management, we integrated and tested the following Cart-Power add–ons:

Live Search — Simplifies catalog navigation and encourages purchases.

Phone Registration with OTP —  Makes login and registration simple and secure.

Accessories and Similar Products — Automatically suggests complementary products and alternative options, increasing the average check.

All-in-One SEO Pack — Expands SEO capabilities without requiring technical expertise.

Extended Email Marketing — Helps bring users back to the site and keeps them informed about new arrivals and promotions.

All add-ons were configured and tested, and usage recommendations were provided. We remain available to assist the client whenever needed.

Project Results

Fast Online Store Launch

In just one month, the client received a fully functional website on the proven CS-Cart platform , suitable for the Russian and CIS markets. The interface is intuitive, and the functionality meets all the needs of online trading.

Bright and Memorable Brand Identity

The logo and logobook immediately create a professional impression and provide the opportunity to build brand recognition without extra effort.

Professional and Affordable Design

An adaptive premium design based on UniTheme2 ensures comfortable browsing from any device. Banners and color schemes enhance visual perception and maintain a unified style.

The Store is Prepared for Correct Indexing by Search Engines

The installation and configuration of add-ons from the All-in-One SEO Pack have prepared the client’s store for proper indexing by search robots. Thanks to the SEO Templates add-on (included in the pack), the client will avoid issues with duplicate pages and empty meta tags, as well as title repetition. The SEO Optimization add-on (also included in the pack) helps the client avoid duplicate content issues with URLs containing or missing a trailing slash, and adds the important “Last-Modified” header required for indexing. Extended sitemap settings (included in the pack) allow the client to configure indexing only for the pages that truly matter.

Thanks to smart technology choices and a focus on speed and affordability, the client received a modern online store with quality design and a ready-to-use brand identity in just one month. This enabled a fast market entry and immediate online sales with minimal financial investment.

Services:
Online Store Development


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