Analytics and promotion

Promotion projects are the ones where the goal was measured in traffic and orders rather than in features shipped.
Klumba is the fullest example: technical fixes, speed work and search visibility handled together for an online flower and plant store. Loopazon shows the same discipline applied through a redesign, where the risk was losing rankings rather than gaining them. Santechlux needed instant search results before any promotion made sense, because a slow catalog loses buyers faster than any campaign can bring them. MERIDA needed the storefront itself to stop being the bottleneck.
The common thread is that promotion in eCommerce is rarely a marketing task alone. Page speed, catalog structure, filters and search quality decide how much of the traffic converts, and they are engineering problems.
Promotion for online stores is SEO work, and that is exactly what we do here. If you need organic growth rather than a redesign, start with a comprehensive SEO audit — it shows what is holding the store back and in what order to fix it.